So a new season rolls in, and you start hearing words constructed with hyphens bandied about. These mini trend nuggets are designed to be used very liberally for the next six months without much thought as to whether the item of clothing actually encapsulates that word or not, but it’s always best to bung things into trend categories right? Examples being nu-rave, nu-grave, boho-tec and drum roll please, for SS08, comes techno-tribe. The Observer fashion supplement by Tank describes this ‘as the most complex trend to emerge’ combining multicultural pillage and 90′s raving lunacy with prints and plumes clashing with dip dye and reflective surfaces.
The former part of this post was really an excuse to rant about trend nugget words but the latter part is far more positive and though people may attribute Toga’s SS08 collection with the aforementioned phrase, I’d rather not think of it as a collection that is simply going with the trend flows but is mixing it up in a very unique way. Toga is a Japanese label that is little known outside Japan but has three stores in Japan. Yasuka Furato, the designer created ‘Toga’ in 1997 and no, she doesn’t create draped Grecian dresses every season but rather an eclectic mix of textile research and play on volume.
The SS08 Trojan Horse collection references not just the Greek myth but also the definition of the term as a ‘concealed strategem’ or a ‘destructive computer program’. So in other words, a collection with a lot of hidden messages, depth and if you REALLY MUST attribute it with a trend phrase, ‘techno-tribe’. I love the way fabrics look like they have been selected in a ramshackle way but then pieced together with great symmetry. Kind of like an clever usage of fabric remnants.
Sadly Toga is a damn hard difficult label to find in Europe but thanks to Dover Street Market, the situation is not completely destitute. Apologies if this post went a bit rant-y….just stare at the image and hopefully, it will obliterate all traces of fash-bitch.