Unisex label Pudel has come on leaps and bounds since I first wrote about them back in the good old days of Style Bubble when I would post four times a day. Perhaps though it is Pudel's aesthetic that has risen up in popularity that has aided its success; the drapey monochrome pieces, contrasting oversized tops and tight bottoms, zippers. A hard to pinpoint sort of style but you definitely know it when you it's moodily posing in front of you. As always, my attitude to this sort of strict-aeshthetic pieces are that they can be easily integrated into one's wardrobe without my getting lost or swamped in the style. However, head to toe Pudel isn't altogether a bad thing anyway.
Take Pudel a step further and you get Lina Osterman's own range, which head to toe is even more of a strict statement. Lina is the founder of Pudel and after wanting to add and complicate her clothes a bit more than the confines of what Pudel allows, she set up her own separate label that is now two seasons in. With more shredding, deconstruction and an exaggeration in shapes, it's a natural extension of Pudel and where Osterman's true passion may lie. Her A/W 09 collection also features a mask collaboration with Mark Fast. Even the slightly scary image of a face masked by Fast's web-like creations doesn't obscure the overall stunning effect...
Lina Osterman S/S 09 collection.
